Acronis vs Backblaze

Acronis is a Swiss-headquartered cyber protection company founded in 2003, known for its True Image disk imaging software and, today, mainly for a multitenant platform that managed service providers use to back up, secure and manage their clients' systems. EQT agreed in 2024 to take a majority stake, and Acronis says more than 20,000 service providers and 750,000 businesses use its platform.

The business offering, marketed as the Acronis Cyber Platform and sold to service providers as Acronis Cyber Protect Cloud, combines backup of servers, PCs, VMs and Microsoft 365 or Google Workspace with disaster recovery, EDR and MDR, email security, data loss prevention, patching, RMM and PSA-style billing and service desk tools. MSPs pay per workload for actual usage; IT departments buy one to three year terms. The consumer line, Acronis True Image, is sold per year: Essentials for local backup and cloning, Advanced with cloud storage and anti-malware, and Premium with 1 TB or more of cloud storage.

Acronis fits MSPs that want one console for backup, security and RMM, and home or small-office users who need full-disk images and cloning. Backblaze is simpler and cheaper for plain cloud backup, Afi.ai focuses on SaaS backup for Microsoft 365 and Google Workspace, and Veeam is the usual choice for large virtualized data centers.

Buying tip: True Image prices rise with each extra computer and terabyte, so a 3 or 5 computer pack is better value for households. MSPs should check which security modules they already license elsewhere.

Backblaze is a publicly traded storage company from San Mateo, California, founded in 2007, that runs its own data centers and sells two products. Computer Backup continuously backs up an entire Mac or Windows PC, including attached external drives, for a flat monthly price with no data cap. B2 Cloud Storage is S3-compatible object storage priced per terabyte, positioned as a much cheaper alternative to Amazon S3, Google Cloud Storage and Azure Blob Storage.

Computer Backup offers version history, restores through the web and the app, and the option to have data shipped on a USB drive. B2 includes free egress up to three times the data stored each month, free transfer through partners such as Cloudflare, object lock for immutable, ransomware-resistant backups, and integrations with tools like Veeam, Synology, QNAP, rclone and media asset managers. The first 10 GB of B2 storage is free, and billing beyond that is simple and predictable.

Backblaze suits individuals and creatives who want set-and-forget workstation backup, and developers or IT teams storing backups, media archives and app uploads cheaply. It is not a sync or collaboration tool like Dropbox, it offers far fewer regions and services than AWS, and very large Computer Backup restores can be slow. Against Wasabi it competes on egress terms and ecosystem, and against IDrive on simplicity. The company is also known for publishing quarterly hard drive reliability statistics from its own fleet.